What is Direct Banking?

Direct banking provides traditional banking services without a brick-and-mortar branch network—or the costs associated with it. As a result, many consumers find direct banking to be a better value: offering higher deposit rates, fewer fees, and the latest in online and mobile banking convenience. Wondering if direct banking is right for you? Read on.

Reasons to Use Direct Banking

There are many reasons you may want to switch your banking to online only. Here are some of them.

1. You prefer anytime convenience to face-to-face interaction.

If you rarely bank at your local branch and typically handle most transactions online or on your mobile phone, direct banking may be right for you. For example, the BrioDirect platform offers a full range of 24/7 digital banking tools to make managing your money simple and convenient.

2. You’re looking for higher savings rates.

With direct banking, you’re likely to earn a higher rate on your deposits than you do now with a traditional bank. Before you switch, though, compare: BrioDirect high-yield savings and CDs offer some of the best rates around.

3. You need on-the-go money management tools.

With direct banking, you’ll also enjoy greater banking convenience with state-of-the-art digital technology that goes beyond what your local bank delivers. For example, BrioDirect’s mobile app is a fun, simple way to manage your financial life: It even enables you to access all your bank accounts—not just BrioDirect—for even greater control and banking flexibility.

4. You simply want better everyday banking.

Unlike most traditional banks, direct banking platforms typically focus their financial service offerings: Some offer strictly savings accounts; others also offer checking and loan options, as well as investments.

5. You move frequently.

With direct banking, you won’t need to worry about finding a new bank when you move. Since you don’t visit a branch in person, you can still keep your account no matter where you move (or how often).

Who is Direct Banking for?

Direct banking is for anyone who doesn’t want, or need, to handle their banking in-person at a local branch; wants to earn the best rates on their savings, or prefers the convenience of online and mobile banking.

Direct Banking: What to Look For

Thinking of joining the growing number of consumers who are switching to direct banking? Consider this list of the best direct banking features before you do and see how your options stack up:

• Higher savings rates than traditional banks with a brick-and-mortar branch network.
• FDIC insurance to keep your deposits safe and secure.
• State-of-art digital banking tools including mobile apps that provide easy, fun ways to manage your financial life.
• A surcharge-free ATM network so you can get the cash you need—without paying an ATM fee to get it.
• Customer service because we all need some personal assistance, sometimes.

To get all this (and more), open a BrioDirect savings, CD, or money market account now.

*The opinions and views in this blog post are for informational purposes only and are not intended to provide specific advice or recommendations for any individual. Please consult professional advisers about your individual situation.